We went back to Instagram today, trying to find some of the coolest #ToyotaRAV4 images on Instagram. To our surprise, it wasn’t actually that difficult. We figured we’d have to sift through a bunch of dealership images or pictures of… Read More

Check out these incredible custom Toyota vehicles on Instagram! Whether outfitted with awesome off-road upgrades or simply decorated with outstanding aftermarket enhancements, these are some of the coolest #Toyota images we could find on Instagram. Have you done anything cool to… Read More

Which company captured the most Vincentric Best Value in Canada Awards? Here in Canada, the Vincentric Beset Value in Canada Awards are some of the most important accolades a vehicle or manufacturer can receive. They were just announced several days… Read More

Toyota Testing Facility Before Toyota vehicles can even arrive at dealerships, they go through rigorous testing to make sure that they can handle anything that you throw their way. It is important that Toyota tests its vehicles so they can… Read More

How are cars made?   Each year new vehicles are revealed and released to the public. This means that each year car shoppers have more options to choose from from, but where are all these new ideas coming from? How do designers come up with fresh ideas for vehicles? Today we’re going to take a closer look at answering the question, How are cars made?”. Read More

Toyota Canada was Honored as Most Awarded Plant Over the past year Toyota has been recognized for a variety of reasons. It is a company that not only cares about its products, but also about its employees and consumers. Recently… Read More

One Direction Toyota Commercial Every once in a while, celebrities get behind the wheel of a vehicle for commercial purposes. It’s always exciting to see what kind of vehicles celebrities decide to advertise. Toyota has had a few celebrity appearances,… Read More

Toyota Aygo Commercial Toyota Europe has a variety of different models that aren’t available in North America, but that doesn’t mean we don’t share appreciation for them! One of these vehicles, the Toyota Aygo just launched a humorous ad campaign… Read More

Auto Safety Research at the University of Toronto Each year, automotive companies work hard to make vehicles even safer for both drivers and passengers. It takes years to develop these new features, which means that people are constantly researching ways to improve and create safety technology. There are even schools that specialize in this type of research. That’s why Toyota Canada has donated a RAV4 for auto safety research at the University of Toronto. Toyota Canada takes safety seriously so they are helping the research team at the University of Toronto. Read More

Most Trusted Hybrid Car Manufacturer Even though Toyota was one of the first brands to come up with hybrid car options, there are now many competing models. Despite this fact, Toyota still remains one of the most respected hybrid brands in the business. Proof of this can be seen through various awards they win each year. Once again Toyota has won the most trusted hybrid car manufacturer from Reader’s Digest for the fifth year in a row. This is a high honor and even more exciting that Toyota continues to impress drivers each year. Read More

Facts About Toyota Hybrids There are still many drivers who are wondering about hybrid vehicles. It can be a difficult choice making the switch to a hybrid vehicle. There’s a lot of information you might need before deciding on buying… Read More

Toyota Aygo Manga One of the greatest ways to be immortalized is through art. People and things live forever in pages, paintings and songs. It was one of the greatest honors you can receive. Even objects such as cars get immortalized in this way. A recent vehicle that has been added to this list of of vehicles found in art is the 2014 Toyota Aygo. Toyota commissioned the UK-based Manga artist, Sonia Leong, to create a unique cartoon for them. The Toyota Aygo Manga is now available online. Read More

What do Toyota model names mean? After being involved with the car business for a while, you’ll start to notice that car models have some pretty strange names. It might make you curious about where these titles came from. Were they just made up words? Is there meaning behind them? Here at Toyota on the Trail, we’re going to finally answer the question, What do Toyota model names mean? You’ll find that some vehicles have a much deeper meaning and some are just acronyms for longer titles. Let’s dive in and find the history behind your favorite Toyota vehicle. Read More

What does the Toyota Symbol mean? History is important and interesting to learn about. It shows us where things and ideas originated. Everything you see has a history of where it came from, even the people you interact with everyday. Even Toyota has a history. Since it is the 50th Anniversary of Toyota coming to Canada, we thought we would take a look at the history Toyota has a brand and by the end of this, you will be able to answer the question What does the Toyota symbol mean? Read More

History of Toyota in Canada Anniversaries are exciting celebrations and this year, Toyota has a hit a big one. This year is the 50th Anniversary of Toyota’s presence in Canada. Toyota has helped over 4.6 million Canadians join the Toyota family since 1964. Toyota introduced Canada to a whole range of different vehicles and has unveiled advanced technologies that have helped improve fuel-efficiency and passenger safety throughout the years. Let’s take a look back at the history of Toyota in Canada. Read More

April is “Distracted Driving Awareness” month, and Toyota has partnered with Teen Vogue to encourage teenagers to “arrive in style” and become more aware while driving. 51% of teens surveyed have said that they search their iPods or other… Read More